If you are planning to print paper bags for your business, it is essential to choose the right size and style that would suit your brand image and practical purposes, whether that’s reusable custom tote bags or branded paper bags. Here are some considerations to guide you in making the best decision. 

Determine the Purpose of the Paper Bag

Before deciding on the size and style, you need to consider the purpose of the paper bag. Will it be used as a shopping bag, gift bag, or promotional giveaway? Each purpose may require a different size and style of the bag.

For example, a shopping bag should be large enough to accommodate the items purchased by your customers. On the other hand, a gift bag may require a smaller size that can fit a few small items, and a promotional giveaway bag may require a size that is easy to carry around.

Choose the Right Size

Once you have determined the purpose of the paper bag, you need to select the right size. Consider the items that will be placed inside the bag and how many of them will be carried at once. You don’t want your customers to struggle with a bag that is too small or to have an oversized bag that makes it difficult to carry.

You can measure the items that are commonly purchased by your customers and use this as a guide to choosing the appropriate size. It is also essential to consider the weight of the items to ensure that the bag can support them.

Decide on the Style

There are various styles of paper bags available, and each one has a different look and function. Here are some popular styles that you can choose from:

  • Flat Handle Bags: This style of paper bag has a simple design, with a flat handle attached to the top. It is suitable for carrying lightweight items, and its simplicity makes it an ideal choice for grocery stores and supermarkets.
  • Twisted Handle Bags: This style of paper bag has twisted handles that provide a more secure grip. It is commonly used for carrying heavier items such as clothing and shoes, and its elegant design makes it suitable for retail stores.
  • Die Cut Handle Bags: This style of paper bag has handles that are cut out of the bag itself, providing a more seamless look. It is an excellent choice for promotional giveaways and events, as it allows for customization and branding.

Consider Customization Options

Customizing your paper bags with your brand logo or message is an effective way to promote your business and increase brand recognition. You can choose from different customization options such as colour, design, and printing technique.

You can opt for full-colour printing, which allows you to print your logo and message in vibrant colours that will grab the attention of your customers. Alternatively, you can choose from different printing techniques such as hot stamping, embossing, or debossing, which provide a unique texture and look to your paper bags.

Think About Sustainability

In today’s environmentally conscious society, it is essential to consider sustainability when choosing your paper bags. Look for bags that are made from eco-friendly materials such as recycled paper or biodegradable materials.

You can also opt for bags that are reusable, such as those made from sturdy materials that can withstand multiple uses. This not only helps reduce waste but also provides your customers with useful items that they can use again and again.

Choosing the right size and style for your printed paper bags requires careful consideration of the purpose, size, style, customization options, and sustainability. By taking these factors into account, you can create paper bags that not only reflect your brand image but also serve your practical purposes and contribute to a more sustainable future.

By Grace